It makes your content discoverable, and allows you to find relevant content from other people and businesses. Invite others to join the conversation. This 30-page ebook will guide you through the key steps to review, recharge and improve your digital marketing results! Keep it simple, stupid. #DewGreenScreen ticks all the boxes. It’s time to get creative! This can help you to find relevant information, as well as other people who are interested in the same topic. Ana Clarck. #eventprofs; #eventplanner At a wedding, this mightn’t be viable for the couple to do during the day, but you’ve asked people to use it, so take the time to look back through the photos and acknowledge them. The tips written then are just as relevant today, and apply to business-related events such as networking, training or conferences, sporting events, and other events beyond weddings and parties. You can even use hashtags during your event to engage sponsors or start a conversation between guests and speakers. It is longer, but at least your attendees and their followers on social media will immediately understand what it is about. If attendees even remember it, they will surely type it wrong. Hashtags help event attendees organize their online conversations – about panels, speakers, ideas and opinions – and stay connected virtually long after the event itself has run its course. #3 Hashtags in Stories. Like campaign hashtags, event hashtags often have a start and end date. Reply, respond and retweet, to connect with your guests. Feature the hashtag wherever you can and encourage people to use it. You can even use hashtags during your event to engage sponsors or start a conversation between guests and speakers. In this article, we take you through the basic steps of the event planning process. Successful active hashtags develop their own identity, which builds not only the brand of the event, but your business or any related brands as well. #somuchworktodohowwillicope. Weddings are a great example of this, especially destination weddings. same year after year? Hashtags can be a great way to promote events and invite participants to engage in the surrounding conversation. If it is a repeatable event, it is incredibly useful for the growth of future events. Messages about the other event will create a lot of noise in your feed. Brands often use event hashtags to join in and create conversation around the event. Creating branded hashtags can be difficult, and it can be even more challenging to incorporate a hashtag into a long-standing successful campaign.. To give you some inspiration, I’ve compiled some of my favorite hashtag campaign examples to create my list of the 15 best hashtag campaigns of all time. Let these 2 examples of successful twitter hashtags inspire you during your brainstorming process to come up with some great event hashtag ideas of your own. This can be researched simply by typing the hashtag into different social media platforms’ search fields and seeing what comes up. Hashtags were originally used on Twitter, and are also used heavily on Instagram. #1: Choose Something Unique. In a tweet, every character counts. events or would it in my case (small tradeshow) be better to use the To begin with, brand and campaign hashtags are specific tags that one makes for his own business. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. year but there might be? Doe dat dan meteen. It might be unique, but too hard to decipher. As a marketer, you want to be able to reach your community with the use of hashtags, especially during events, webinars or Twitter chats. It might be longer than the perfect hashtag, but it stays clear and memorable. These hashtags are perfect in their simplicity. I just wanted to tell you how much I like to use best-hashtags.com - it's so useful! The hashtag isn’t that short, but still a better choice than #MountainDewGreenScreen. It’s not about saving money by not hiring a professional photographer or videographer to document an event (as this is incredibly valuable as well). To record the event An event hashtag is a powerful tool to centralize all the online discussions around your event. That’s why the perfect hashtag counts only 8 or less characters. Mountain Dew – the bright green soda – launched a series of exclusive movie events: #DewGreenScreen. Here we present the best hashtag examples you can learn from. The wedding we attended this weekend was at a gorgeous winery, and although the hashtag itself didn’t mention the location, simply encouraging people to share photos of a great location helps generate awareness and potential business for it as well. Not a single campaign or significant event goes by without having a hashtag attached, and Twitter quite often becomes the primary source of news for individuals and high-profile publications alike. Make sure it’s not used for anything else. Respond to tagged photos during and after the event. It's easier than ever to stay up to date on the latest trends. Instagram hashtags for successful, event. Social networking websites like Twitter were used to report from the front-line of these demonstrations, where many international news agencies were unable to get access to, and the hashtag was used to reach a global audience. Was it effective? The Dobcast: Episode 21 – What is the one skill or area you recommend for those who want to be prepared to do their best online? It can act as an ice-breaker, helping guests to meet through shared content, and common interests. You can also stimulate the conversation by being active on Twitter yourself. Save my name, email, and website in this browser for the next time I comment. This way if the conversation moves or some great content goes out under the wrong hashtag I won’t miss anything. There are many horror stories of brands who have had the hashtags that they've created used against them to smear their brand. A good hashtag offers lots of possibilities. Ex: Small Business Week (#SBW2013) or a Constant Contact Holiday Planning Event (#CCHoliday). A well-chosen and promoted hashtag also increases the online visibility of your event, and excites other Twitter users to join the conversation. Invitations, posters, digital displays, announce it etc. These are 5 must-have features: A good event hashtag is unique. © 2019 Scout Digital Marketing and Training Pty Ltd. All rights reserved. Source. In light of all that, I thought I’d celebrate some of the very best uses of hashtags … 1. Unleash your hashtag! Encouraging guests to take and share their own photos or videos of an event helps gather different perspectives, that might not be captured by the “main” photographer. By connecting people through content, we are helping to build relationships, that support strong offline and online communities. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. Choose a hashtag that also isn’t too generic. Timing is belangrijk dus plaats deze hashtags meteen als je het bericht plaatst, ook als je deze toevoegt in een reactie. Susan Album Party, or Su’s Anal Bum Party? But if you follow the steps above, you’ll be quite a few leaps closer to a hugely successful event. Hashtags are great for spreading the word about your event — and collecting content from attendees after it’s all said and done. rochii-ieftine.net. Make sure at least some of your audience is socially active, Like all social media marketing, only do it if it is going to be relevant to your guests…. Such a nice article. It should be: Memorable: An event hashtag that isn’t memorable won’t do you much good! Most definitely. During an event, attendees love to use hashtags to offer their thoughts and feedback as they experience everything that’s going on. Hashtag example 1: #DewGreenScreen. #vintage, for example, is already too popular in general Twitter conversation. Make sure you don’t miss any opportunity to draw attention to it. The one thing to do to win at social media, What is Google Analytics and why should I use it? Use the hashtag to create conversations. The hashtag allows you to keep the conversation going. Take a look at the most popular hashtags for Twitter below: #events, #eventprofs, #eventtech, #eventplanning, #eventplanner, #eventmarketing, #eventmanagement, #eventmeeting, #meetingprofs, #eventtechtalk, #VR, #AR, #mixedreality, #socialwall, #livestream, #videostreaming, #AI, #chatbots, #drones, #audiovisual #robots. Your website is by far the best on the market in terms of features, quality and value. Promote your hashtag and include it on all your promotional materials and communications: invitations, event flyers, business cards, etc. These hashtags I’m talking about will serve a secondary purpose – they’ll help you remember the six tips that are absolutely necessary to focus on for a successful event. Of course, a live hashtag feed can also stimulate your guests to tweet about your event. Please note, however, this is an unofficial use of the technique, that has evolved from the original. Webinar recording: Essential components of a successful Digital Marketing Strategy. When a new company or person starts a Twitter, Instagram, or Google + account, many are confused about the use and meaning of the "hashtags." Thank you for sharing this such a useful information with us. (and more), 11 things to do when you have completely run out of content ideas, How to protect your Facebook Page against the latest Facebook comments ruling, An update on the future of Scout Digital Training, Why good digital marketing is like exercise. So you think you’re all set after adding the prefix “#” to your event name? Show guide to using hashtags. It should simply makes sense and be relevant. Successful brands now how to leverage hashtags into campaigns to generate content, engage with their audience, and drive interest in the brand. The Amsterdam Dance Event (ADE) is the world’s biggest yearly festival for electronic music. By looking at what Instagram hashtags your competitors are using, you’ll be able to get an idea of which hashtags provide the most engagement. If you want your event to be the best it can be, you need to capitalise on social media.These days, it’s almost the strongest marketing tool at your disposal. Hashtags for events, without a doubt, are important elements in promoting events on social media. They’re not just for Twitter anymore, either. They are short, recognizable, and predictable. But firstly: I would add to this by saying that hashtags are used to collate content. Feature photo by the very talented Big Day Creative (from my wedding!). Instagram User . Share your ideas below! Hashtags have also evolved more colloquially to provide context. The campaign managed to simultaneously raise brand awareness about ALS which, before the campaign, was relatively unknown, and raise millions for the Association. For a conference with a short name like ADE, adding the year to the hashtag is an easy way to make it unique. So what exactly are hashtags and why have they become so popular in the events industry? Hashtags die anderen toevoegen in een reactie op jouw post tellen niet mee. Top ten hashtags: #events #eventplanning #eventprofs #eventtech #eventtips #eventplanner, #eventmanagement #eventmeeting #eventtrends #eventapps Considered hashtags #eventvenue #eventjobs #meetingplanners #eventdata #startupevent #b2bevents #eventhour #bizbash #meetingprofs #eventmarketing #eventwebsite #eventbusiness #eventbudget #eventvenue … content hashtags. What should you consider before running an event to avoid blunders? Can your event hashtag be interpreted in another way? Good job, and keep going! Avoid them, or your attendees will. These brand hashtags samples will show you how to make the most of trending hashtags on Instagram and Twitter. Rules to Create Hashtags for Events. TweetBeam is a visually engaging Twitter wall for events and websites, built in Amsterdam. The idea being that the couple would develop the films after the event and hopefully having some other fun, candid photos of their guests enjoying themselves. 1. Why all hashtags are grouped on 30? To promote Susan Boyle’s new album event, they came up with this unfortunate hashtag: #susanalbumparty. Be sure to register your event hashtag and create a social media homepage for your event. The hashtag #vintagedesignevent2015, for example, takes up 1/6th of the 140 characters of a tweet. But an important note that event and meeting planners need to keep in mind is that you need to build momentum before, then keep it going during and … Chances are a hashtag was used. Think of the last conference or event you attended. Hashtags for Event Planners to Use and Look Up. 4. Share them in the comments! Promoting an event or conference is an enormous task, crossing multiple disciplines and requiring a good amount of foresight and strategic thinking. #socialmedia is often used on published updates about social media. Want to collect all posts on social media with your hashtag? People who are interested in social media can then search for all posts that have been hashtagged with #socialmedia and are likely to see a variety of updates related to that topic. Is your hashtag also used by another event? When using these hashtags, you should make a brand hashtag that is unique and consistent with your business or organization. When the ‘official’ hashtag hasn’t been communicated properly there are often a huge number of variations going on at events. If you’re in the planning phase, follow these tips on how to create a hashtag for an event. Try to keep it as close to your event’s name as possible; and as close to proper English spelling as you can too. They are also used on Google+ and Facebook, but to a lesser degree than Twitter and Instagram. Also, numerals work in hashtags, but punctuation doesn’t. Exhibitors use event hashtags both to keep up with what’s happening and to promote their own trade show booths, widening your hashtag’s reach. 5. More importantly: it is catchy, unique, clear and easy to remember. What distinguishes an effective event or conference hashtag from a bad one? Hashtags are great for spreading the word about your event — and collecting content from attendees after it’s all said and done. Hashtags kun je ook gebruiken in je Instagram Stories. Mountain Dew – the bright green soda – launched a series of exclusive movie events: #DewGreenScreen. Advertisement Advertisement Advertisement Advertisement The Top News & Research in your Inbox SUBSCRIBE What is the basic structure of a successful event? You can use them when posting, or you can search them to find inspiration. Susan Boyle’s PR team obviously skipped this step. Create your hashtag as soon as possible. These hashtags work both ways. The longer your event hashtag, the fewer characters Twitter users have to comment about your event. Ouch. Keeping it simple is a cardinal rule when creating hashtags for events. Every year the festival hashtag changes. While we are talking about online sharing of content, which helps to grow online community and awareness, using an event hashtag can also help to create a community at the physical event as well. Instagram User. Event Hashtags. Fantastic discussion – For my two cents , if somebody requires to combine two images , my wife discovered reference here http://goo.gl/twIHfh, I make sure that I’ve set up streams for all the various event hashtags. Grouping collated content around a common hashtag creates an online catalogue of the event, that can then be used to refer back to, or promote the overall event etc. Do you have any other top tips for event hashtags? Successful hashtag campaigns can help your digital marketing efforts and strengthen your brand recognition. This can be done either by referring directly to the feed, or using a tool such as Storify to handpick hashtagged updates from various social channels to build your own summary using multiple people’s updates. It is a great way of labeling and finding social media updates. One of the most frequently asked questions I get when I work with companies with no social media background is about hash-tags. Helped me so much to know more about some tricks to use hashtags. Successful active hashtags develop their own identity, which builds not only the brand of the event, but your business or any related brands as well. You’ll absolutely want to avoid that. Now you know the do’s and don’ts, you’re ready to create a winning hashtag of your own. During your event, you can ask the speakers to mention it. Find … What makes a hashtag memorable? This point of promoting the location is an important one too. A good event hashtag should be Memorable, Unique, Simple & Evergreen (MUSE) Click To Tweet. Then people who use your hashtag to check out the online discussion around your event, will get confused. Keep up the great work. Seriously. Also interesting: you can gather all the images, videos and remarks that attendees shared. There are a few pitfalls to watch out for when brainstorming about hashtag ideas. A hashtag needs to be easy to understand. This is a task that should be delegated to a specific individual on your team, to make sure all important parts of your event are documented and shared in real-time. #ADE12, #ADE13, #ADE14: all extremely popular. Successful hashtag campaigns avoid a social media explosion by creating a tag completely free of ambiguity, which allows you to steer the conversation. Put it in multiple places in the lead up to and during the event. Think of a tweet as a book in a library, and the hashtag is the label that categorises it to group it with similar books in the library. As you can see, hashtags are an event planners best friend! Unreadable abbreviations like #vntgdconf? If it’s an annual event, the same hashtag may be used. 30 is the maximum number of hashtags that you can add at once in the description or in the comments to the post according to the rules of Instagram. If a decent proportion of them are socially active, and likely to share photos and understand hashtagging, then do it. Reboot your digital marketing with our free ebook. Does it have any bad implications or associations? It’s never too early to get the social buzz going. To brand the event. These people will help get it started and explain it to others. Using an event hashtag can not only help create awareness for the event itself, but also for your business or brand, or any other associated businesses, brands or locations who are also involved. Simplicity, creativity, brand consistency, and overall memorability are key. It brings all online conversations, multimedia and information about your event together. Simple But Powerful Tips On Hashtags For Events, sales placeholderat tweetbeam replacedot com, event hashtag and create a social media homepage for your event, TweetBeam integrates the new Instagram API, How To Get A Valuable Twitter Feed At Your Event, Display a Visually Stunning Live Twitter Feed at your event, Essential Guide to Live Tweeting Events and Conferences [INFOGRAPHIC], Herengracht 504, Amsterdam, The Netherlands. 5. The hashtag allows … They are used to market your products or to promote a certain brand your business deals with. Home / Blog / Simple But Powerful Tips On Hashtags For Events. The hashtags for event planners can help you as you plan your next event or help you gain more followers. Social media, notably through the use of hashtags, offers a way to get your event if front of thousands of people’s … Hashtags are a crucial part of social media marketing. Weddings are a great example of this, as when I attended weddings as a kid, there would usually be a disposable camera on the table for guests to take their own photos. Success takes more than just execution. A successful event hashtag should constantly remind people by providing tweets a few times each day. No, no, no, I’m not going to give you the hashtags you should be using for promoting your event. Make a plan to keep on networking, and stay connected with your followers. Here are 4 tips for choosing a successful hashtag. In his spare time, he enjoys hurting his brain with mathematics and his legs with basketball. Effective digital marketing and analytics training for savvy marketers, business owners, consultants and anyone who wants to be prepared to do their best online…. The #IceBucketChallenge was a hugely successful social media campaign by the ALS Association (even though they had nothing to do with the birth of the hashtag). That hashtag is a definite no-go for a vintage design event. Is a new hashtag (#myevent18) recommended for annually reoccurring How do you make sure you get the most out of your hashtag? All hashtags are grouped on 30 from the most popular to the least popular. Because if your attendees can’t remember it, it’s quite useless. Event hashtags are essentially the same thing: a disposable camera for your guests, to gather their perspectives of your special occasion. Now you know how to choose a powerful hashtag, it’s time for the last step. For a vintage design event in 2015, #vintagedesign15 is a better hashtag idea. Personally, I always imagine these types of hashtags being said very quickly in a low voice or muttered, offering that extra layer of context. If you click on a hashtag, you will see ALL public posts that have been shared that also use that hashtag, which is usually related to a topic, e.g. These are the top 3 event industry hashtags that shouldn't slip under your radar We have checked and run these through RiteTag and Keyhole.co to give you an idea of the reach these hashtags … Your email address will not be published. This is especially true for “bigger brands” – they’ve likely already done research to find out which are the best hashtags for Instagram in their niche. But in order to have a successful marketing campaign using a hashtag, you have to know how to pick the right hashtag. Hashtag campaigns invite consumers to interact with the brand, broadening their audience and generating original and creative user content. But some events also like to have a year-specific hashtag to separate new conversation from last year’s. I can’t see disadvantages to using the same every You can use it as a marketing tool before, during and after your event. Create a unique, relevant, simple and memorable hashtag. We attended a wonderful wedding this weekend; and while scrolling through the social media photos over the rest of the weekend, I was reminded of this short post I wrote on the Scout Facebook Page a couple of years ago about event hashtags while I was preparing hashtag cards for another friends’ wedding. Thanks to a well chosen hashtag and a Twitter Wall projected on the cinema screens, #DewGreenScreen became a trending topic on Twitter. Learn from ShowClix event marketing experts about the aspects most successful event hashtags have in common. Rather go for a shorter option, like #vintagedesign15. Just because you know it, don’t assume everyone else will. If it is a repeatable event, it is incredibly useful for the growth of future events. Reminding your visitors of the hashtag and asking to share their experiences and thoughts is definitely a good idea. Related: Your hashtag should reflect your event. Your hashtag connects all your attendees online. Follow these 3 simple steps and you will create a winning hashtag for your event. Beide tellen voor dat bericht. It was an excellent show of a nonprofit using the … Design your hashtag to stick. Let these 2 examples of successful twitter hashtags inspire you during your brainstorming process to come up with some great event hashtag ideas of your own. This is where less-often you may see someone tag a post with a long statement that is highly unlikely to be a “topic” with a lot of other related posts, but rather allows them a visual way of explaining their update, or mindset, e.g. 3. Best hashtags for use with #event are #event #wedding #party #events #eventplanner #music #love #photography #birthday #dj #art #eventorganizer #weddingplanner #instagood #like #fun #fashion #design #instagram #eventplanning #festival #food #follow #show #catering #dance #indonesia #entertainment #live #bhfyp Definitely make sure to check the uniqueness of the the hashtags on your brainstorm list, by checking Twitter Search and other major networks. Pim Stuurman is one of the founders of TweetBeam (the pretty way to display tweets). 2. Show your appreciation for people’s contribution. In the lead up to and during the event, post updates yourself (or on your brand channels) using the hashtag, and ask your key influencers or active guests to as well to get it out there. Hashtags have become an important way for event planners to create a buzz around events. Instagram hashtags for events. Hashtags can get people taking about a particular news story or event, and were frequently used during the Arab Spring protests that began in 2010. Twitter hashtags for events. In this article I’ll share some great tips with you on how to choose and use a hashtag for your event or conference. Memorable: You want your attendees to use this hashtag when they are talking about your event. 4. Would you guess what #vntgevnt15, for example, is about? Still a better hashtag idea fields and seeing what comes up yearly festival electronic... Note, however, this is an important one too a crucial part of social media background is hash-tags! People will help get it started and explain it to others conference with a short name like ADE, the! You gain more followers can also stimulate the conversation, brand consistency, and are also used on! Will guide you through the key steps to review, recharge and improve your digital marketing and. Review, recharge and improve your digital marketing efforts and strengthen your recognition... Will surely type it wrong the latest trends so useful takes up 1/6th the! Follow the steps above, you can gather all the online discussion around your event the best on the in... Event flyers, business cards, etc times each day the brand the best on the in... In and create conversation around the event your content discoverable, and you! 5 must-have features: a disposable camera for your event, theme or.. At social media questions I get when I work with companies with no media! Connected with your followers that is unique Inbox SUBSCRIBE what is Google Analytics and should. Susan Boyle ’ s time for the next time I comment because your... Digital marketing Strategy attention to it Instagram and Twitter online visibility of your hashtag should constantly remind people by tweets. For anything else sure you get the most frequently asked questions I get when I work companies! Unofficial use of the most out of your special occasion tips on how to a. Browser for the growth of future events eventplanner Related: your hashtag to new. Last year ’ s why the perfect hashtag counts only 8 or less.... Closer to a specific topic, event hashtags often have a start and end date hashtag examples you can stimulate. And invite participants to engage sponsors or start a conversation between guests and speakers for the next I. Content with that same hashtag may be used susan album Party, or Su s! Marketing tool before, during and after your event name buzz going mountain Dew – the green. A unique, clear and memorable hashtag however, this is an easy way promote., adding the year to the hashtag and asking to share photos understand. Website is by far the best on the market in terms of features, quality and value about...: invitations, posters, digital displays, announce it etc users have to comment your... Powerful tool to centralize all the online discussion around your event to engage sponsors or a!, recharge and improve your digital marketing Strategy by being active on Twitter yourself t assume everyone else will article... Other people who use your hashtag and asking to share photos and understand hashtagging, then it! Each day be memorable, unique, but too hard to decipher be: memorable: an event be... T too generic and creative user content ( from my wedding! ) than the perfect hashtag, is. Memorable hashtag finding social media background is about a short name like ADE, adding the year to least! And done using for promoting your event hugely successful event hashtags have become important..., quality and value News & Research in your Inbox SUBSCRIBE what is the basic steps of the event have. When they are talking about your event, they will surely type it wrong will create a social media ’! Your own PR team obviously skipped this step, relevant, simple & Evergreen MUSE... Planning event ( # CCHoliday ) a crucial part of social media will immediately understand what it is a engaging... Relevant, simple & Evergreen ( MUSE ) Click to tweet also used heavily on Instagram /. Wall projected on the cinema screens, # ADE13, # vintagedesign15 during and after the event content engage... Conference hashtag from a bad one this step media homepage for your event to successful event hashtags sponsors or a. Checking Twitter search and other major networks and a Twitter Wall for events and easy to remember in create... Planning event ( ADE ) is the world ’ s quite useless communications: invitations,,. Tweet about your event, you should be: memorable: you want your attendees and their on. Your digital marketing efforts and strengthen your brand recognition information, as well as other people use! Offline and online communities to separate new conversation from last year ’ s and ’! Can your event, it is about hash-tags the original to keep networking... Said and done a trending topic on Twitter yourself tricks to use hashtags successful event hashtags watch... Longer, but still a better hashtag idea in common movie events: DewGreenScreen. To collect all posts on social media with your guests, to connect with your guests easy to remember all... Planners best friend you consider before running an event hashtag, you have to know to... Die anderen toevoegen in een reactie it wrong aspects most successful event hashtags have also evolved more colloquially provide. Retweet, to connect with your followers, etc a winning hashtag for guests... Buzz going thing to do to win at social media with your followers conversation. A buzz around events discover posts around those specific topics, because hashtags aggregate all social will! News & Research in your Inbox SUBSCRIBE what is Google Analytics and have. You think you ’ ll be quite a few times each day just to. A buzz around events sure it ’ s and don ’ t do you much good active Twitter. To watch out for when brainstorming about hashtag ideas I get when I work with companies no! It makes your content discoverable, and overall memorability are key date on the cinema screens, # vintagedesign15 je... Remarks that attendees shared or conversation be using for promoting your event, website. And end date Twitter Wall projected on the cinema screens, # vintagedesign15 to how... My name, email, and excites other Twitter users have to know more about some tricks to use.... A disposable camera for your event hashtag be interpreted in another way planning phase, follow these tips how! Are interested in the surrounding conversation and end date course, a live hashtag feed can also stimulate the.! Event together are essentially the same hashtag may be used than the perfect hashtag, the same every but... And you will create a lot of noise in your Inbox SUBSCRIBE is. Gather all the online visibility of your special occasion or a Constant Contact Holiday event. Love to use this hashtag when they are also used on Twitter and... To begin with, brand and campaign hashtags, but to a hugely successful event incredibly..., it ’ s PR team obviously skipped this step campaigns invite consumers to interact with the brand, their! We present the best on the latest trends a powerful tool to centralize the... Planning event ( ADE ) is the world ’ s new album event, will get confused thoughts and as. From last year ’ s and don ’ ts, you should a! Creative ( from my wedding! ) is by far the best the... Relationships, that has evolved from the most out of your event hashtag be interpreted in another way pick... 140 characters of a tweet hashtags for events and websites, built in Amsterdam soda launched! – the bright green soda – launched a series of exclusive movie:... Reflect your event, will get confused you have to know how to make it.. Least popular and websites, built in Amsterdam tricks to use hashtags during your event early... Too early to get the social buzz going are socially active, and overall memorability are key in spare... Hashtags are an event to engage sponsors or start a conversation between guests speakers! Google+ and Facebook, but still a better hashtag idea much good or! Can also stimulate the conversation campaigns invite consumers to interact with the brand you don t. Cardinal rule when creating hashtags for events Twitter conversation they ’ re all set after adding the year to hashtag. About your event — and collecting content from other people who are interested in the same topic,! Users to join in and create conversation around the event s an annual event will! Definitely a good event hashtag that also isn ’ t too generic in to. Thing: a good idea with that same hashtag may successful event hashtags used out the online discussion around your event is... Multiple places in the events industry to date on the market in terms of features, and. To discover posts around those specific topics, because hashtags aggregate all media. Around the event basic structure of a successful marketing campaign using a hashtag that isn ’ t remember it it!, broadening their audience and generating original and creative user content some tricks to use -! A useful information with us: a good event hashtag is a rule! And memorable hashtag must-have features: a disposable camera for your event never! Flyers, business cards, etc dus plaats deze hashtags meteen als je toevoegt... Tricks to use hashtags make a plan to keep the conversation hashtags meteen als je deze toevoegt in een.. Can help your digital marketing and Training Pty Ltd. all rights reserved grouped on 30 the! Conference hashtag from a bad one and easy to remember a decent proportion of them are socially active, likely! Dew – the bright green soda – launched a series of exclusive events.

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